Pineapple Builder

Focus on Results 🎯


When setting outcomes, it’s important to shift your mindset from goals to → results. The main difference is that goals are what you want, while results are what you must have.


Results are specific, actionable, and phrased as if they are already achieved, making them more tangible and motivating. This approach allows you to visualize and feel the final state, which is crucial for driving action.

Steps to Define Results:

  1. Focus on Outcomes: Think about the concrete, measurable results you want to achieve. Avoid vague statements like “I want to lose weight” and replace them with specific outcomes.

  2. Phrase Positively and Specifically: Write your results as if they’re already accomplished and in a positive tone. For example, “I am 20 pounds lighter and feel energetic every morning” is much more powerful than “I want to lose weight”

  3. Add a Timeline: Set a specific deadline to give your results urgency. For example, “I am 20 pounds lighter by January 31st.”


Questions to Clarify Results:

  1. What is the most important outcome I must have by the end of this period?

  2. If this year only brought me one major result, what would it be?

  3. What result, if achieved, would dramatically improve my life or business?

  4. What must I have accomplished to feel truly successful and fulfilled?

  5. How can I phrase my desired result so it feels real and already achieved?


Examples of Good Results:

• “I am 20 pounds lighter, full of energy, and consistently eating healthy by January 31st.”

• “I have $50,000 in savings by December 31st, giving me financial security and peace of mind.”

• “My business generates $100,000 in annual revenue by July 1st, with a stable flow of new customers.”


Examples of Poor Results:

• “I want to lose weight.” (Too vague and lacks specificity.)

• “I’ll save more money.” (Doesn’t quantify the result or define success.)

• “I want to grow my business.” (No clarity on what growth means or looks like.)

Pick Your 3 Must Results

List as many results as you can think of, but focus on selecting the top 3-5 outcomes that are most crucial to achieve. By concentrating on specific outcomes, you establish a realistic and inspiring path to success. It's not necessary to have clear results at this stage, as we'll refine them in the next step — "The Why?" — to ensure it's something we genuinely want and are confident in achieving.

Pineapple Builder - AI Website Builder Create Docs